More than 50% of web traffic today flows through mobile devices. Once cutting-edge “mobile-friendly” websites are now obsolete, and mobile users are demanding better, more engaging experiences. Consumers are now spending an average of more than four hours per day on smartphones. This is a massive opportunity for businesses that leverage the full capabilities of today’s mobile devices. Mobile apps are booming like never before.
To provide that deep mobile experience and to unlevel the playing field once again, many businesses today are creating native mobile apps, or apps coded for a specific mobile platform (iOS or Android, for example).
Many criteria from App Discovery, Analysis, Design, Platform, Maintenance and Code reuse are best focused in the development of the App. The best practices that should not be ignored in the development process;
App Testing criteria could prove to be extremely impactful on the basis of Functionality, Usability and Consistency of the App. Users are the best motivators. The concept of triggering the users motivation at every level helps keeping a solid foundation to do user experience well.
The most user friendly App is the one lauded for its offline efficiency. An App that works seamlessly even when not connected to Wi-Fi or another signal. This creates both a secure and reliable environment.
Although the usage of smartphones has vastly increased, not everyone is adept using them. Make sure that even a newbie user could navigate it effectively. The smart way to check would be to ask a non-technical person to navigate through.
Make sure that the App is available, functional and attractive. Most importantly ensure to keep updating your app to meet new guidelines offered across multiple platforms and devices. Don’t let your apps stagnate.
Today’s very best mobile apps still need to be continually updated – not just for compatibility with new operating systems and APIs – but also to integrate emerging technologies like artificial intelligence (AI) or machine learning, blockchain, AR/VR, and other game-changing experiences.